Travel Academy is the largest professional B2B event in the tourism and hospitality industry in Bulgaria. Every year, leading hospitality and tourism experts share their professional experience and outline forecasts and trends in the sector. More than 300 attendees - among whom hospitality investors, developers, tour operators, travel agents, and any other from all travel and tourism sub-sectors - meet to discuss and network at the Travel Academy Conference.

Assoc. Prof. Maya Georgieva Ivanova, Irina Petkova, and Irena Erbakanova presented VUM's project "Next Tourism Generation" at the VII Travel Academy conference on 09th of October 2020. They were specially invited to reveal details about the project and its implementation. The presentation was followed by an interesting discussion, related to the improvement of tourism education and training.

The Next Tourism Generation Alliance (NTG) is the first European partnership and alliance for improving a collaborative and productive relationship between education and industry. A total of 14 partners from 8 EU countries take part in the initiative, which has the ambition to offer a new perspective and strategy for tourism education and training, which will be fully at the service of business and reflect its real needs and dynamics over the next decade. The NTG Alliance will provide employees, employers, entrepreneurs, teachers, trainers, and students with a set of Core NTG modules in digital, green, and social skills.