Students and lecturers of Varna University of Management just returned from a great 10-day study trip to Japan, visiting the cities of Tokyo, Kyoto, Osaka, Nara, Nikko and Kawasaki.

The main aim of this study trip was a research and analysis of the Japanese business model and in particular the management model of the huge corporations in the ‘Land of the Rising Sun’. For this reason, students and lecturers visited one of the headquarters of the Japanese multinational tech conglomerate – Toshiba corporation in the city of Kawasaki. They had the opportunity to get some experience from the key managers in the world leader and innovator in the development and implementation of high technologies. The presentations for our Bulgarian group were given by Mr. Masahiro Ogura, Director International Relations Group at the Government & External Relations Office and Mr. Kensuke Suzuki, General Manager of Power Systems Division. The meeting continued with questions and discussions, as well as a visit to the museum of Toshiba’s scientific center.

Another very interesting and useful visit was to one of the leading companies in the food industry – Meiji Corporation, where VUM students met and discussed various topics with Mr. Nikolay Padarev, part of the company’s International Department.

An honor for everyone was the meeting with H. E. Borislav Kostov – Ambassador of the Republic of Bulgaria to Japan and Mr. Krasimir Ivanov – Advisor on commercial issues to the Bulgarian embassy. Ambassador Kostov shared about the development of the relations between Japan and Bulgaria, as well as for the past and upcoming visits and events for strengthening the relations between the two countries. With an engaging presentation, Mr. Ivanov showed the specific of the Japanese business model and followed-up with a discussion with the students.

Varna University of Management traditionally organizes study trips for its students in the Masters of Business Administration (MBA) programme, as well as for the students interested among the undergraduate programmes. The aim of the study trips is to familiarize future managers with the real working atmosphere in leading business organizations worldwide and to obtain experience that to support their career development. Usually, the trips are in Asian countries with well-developed business industry. During the last few years, the field trips took place in Singapore, Thailand, Malaysia, China, Vietnam and South Korea.

VUM study trip to Japan 2019 Study trip Japan 2019


By Admin